
Home Improvement · Amazon
LAPO
Monthly revenue up from ₹2.5 Cr to ₹3 Cr with a keyword-led campaign rebuild.
- Monthly revenue
- ₹2.5 Cr → ₹3 Cr
- TACoS
- 11% → <9%
Industry
Sanitaryware, kitchen sinks, fittings and hardware: high-intent searches and higher order values, when campaigns and catalogue are set up correctly.
Brands we work with in this category: LAPO
Overview
Shoppers in home improvement usually know what they need and search for it specifically, for example by size, finish or model. That makes keyword-led advertising effective, but broad campaigns can waste a lot of spend on the wrong searches.
We split campaigns by generic, brand and competitor intent, keep listings technically accurate to avoid returns, and expand the range to raise order values. For LAPO, this approach brought TACoS from 11% to under 9% while monthly revenue grew.
What’s included
How we work
A free audit of your ads, listings, website and retention, with a written list of what is costing you sales or margin.
A 90-day plan with revenue and margin targets, covering channels, advertising, creative and retention.
A named account manager runs the work every day, with weekly reviews and a monthly business review.
Once the basics work, we put more budget and effort into the channels and products with the best margins.
Who leads this work
Founder & Director, Vriddhe Business Services Pvt Ltd
5 years of experience in performance marketing, PPC and SEO. Turns ad spend into predictable, profitable growth.
FAQ
Have another question? Message us on WhatsApp and we will reply during working hours (Mon to Sat, 10:00 to 19:00 IST).
Ask on WhatsAppBrands including LAPO, a premium architectural hardware and sanitaryware brand.
We check every listing for accurate dimensions, finishes and compatibility, which removes the most common reason for returns.
Related